New York, NY — The word “eclair” usually brings to mind a rich, sinful, decadent and high calorie French pastry in one variety – vanilla cream filled with a splash of chocolate on top. Enter Bonchou Eclairerie, an artisan pastry company that specializes in “just the right bite size” authentic French eclairs made with all-natural ingredients, that are also low- calorie for everyday indulgence. And, these new Mini Eclairs come in a variety of flavors. Consider Bonchou the antidote to the boring eclair of the past: the HIP eclair.
Created by Hala Achkar, a passionate entrepreneur who has dedicated her life to food, restaurants and hospitality industries, her philosophy is reflected in Bonchou Mini Eclairs: Life is short, and a day without a little burst of joy is a day wasted. Eclairs are edible joy! And, even better, they can be enjoyed guilt-free. At just 70 calories and 4g of sugar each, consumers can treat themselves to a Bonchou Mini Eclair every day – mid morning coffee break, dessert after lunch, mid afternoon pick me up, after dinner light sweet or late evening by the fire treat. The Bonchou motto: an eclair is no longer something just for special occasions or a splurge.
Bite-sized and low calorie doesn’t mean sacrificing taste though. Consumers still demand an authentic experience, which lines up with Bonchou Eclairerie’s commitment. These Mini Eclairs are made with real French butter, hormone-free milk, cage-free eggs, cane sugar and rich 72% Belgian bittersweet chocolate.
According to a recent Forbes article, the past obsession with macarons, cupcakes and Whoopie pies has been replaced by a uptick in consumer demand for eclairs. Enjoying at resurgence at the chic patisseries in Paris, the trend to eclairs has made its way across the pond.
“Éclair is the French word for ‘lightning’,” explains Achkar. “The way I see it, it’s a little burst of pleasure that breaks up the monotony of routine. Bonchou is here to spread Lightning Moments; and make sure everyday contains a little bit of pleasure.”
Bonchou Eclairerie Mini Eclairs are available in three flavors: Chocolate, Coffee and Salted Caramel. The company is also introducing two new flavors: peanut butter and coconut. The recipe is authentic Parisian, in fact it belonged to Hala’s grandfather and has been passed down for U.S. consumers to enjoy real French eclairs. The Mini Eclair comes six to a box, ready to eat, fresh frozen with a 14 month shelf life, to preserve freshness and maintain form during shipping, and are easily thawed individually to be consumed as desired.
“I truly believe that even a little nibble of something delicious each day creates special moments,” adds Achkar. “We all need a little daily boost – and now it’s possible with our guilt free, all natural eclairs.”
The suggested retail price is $8.99, and the eclairs are available in select grocery and natural foods stores as well as on Amazon.com.
For more information, visit www.bonchou.com or call 917/963-3605.
About Chicest Foods
Chicest Foods, Inc., is a Manhattan-based company that launched Bonchou Eclairerie in the U.S. in 2017. Culinary entrepreneur Hala Achkar has a vision to not only bring authentic French eclairs to U.S. consumers, but to help dispel the myth that eclairs must be high fat and calorie and only for special occasions. In addition, her passion is around creating desserts that delight, inspire and create “lightning moments” in the everyday lives of consumers.