WELLESELY, Mass.– Following success in the natural and organic breakfast segment, Good Food Made Simple has its sights set on conquering lunch and dinner with a new line of restaurant-inspired organic Entrée Meals. An unexpected upgrade on traditional freezer meals, the Good Food Made Simple Entrée Meals are made with organic ingredients and use simple, real foods like whole grains, organic veggies and humanely raised meats. Inspired by international flavors and expertly crafted by a professional chef, the Entrée Meals deliver the same care and quality of a homemade dish for a true culinary adventure. They’re the next step in Good Food Made Simple’s mission to provide busy families with delicious and wholesome meals for any time of day.
“At Good Food Made Simple, we want to offer meals that are crafted with simple ingredients, yet deliver full-flavor experiences,” said Good Food Made Simple CEO George Gavris. “Our brand was founded based on clean and organic ingredients, along with a commitment to sustainable agriculture and animal welfare. We started with breakfast and now, we’re thrilled to offer made-with-organic lunch and dinner options with our new Entrée Meals. We’re having a lot of fun as we continue to innovate and revolutionize the freezer aisle.”
Launching nationally at Target and other retailers, the Entrée Meals are available in 12 flavorful varieties for a true culinary journey: Hatch Chile Mac, Buffalo Style Chicken, Chicken Black Bean, Steak Black Bean, Chicken Pad Thai, Thai Style Chicken, Three Pepper Beef, Chicken Enchiladas Verdes, Turkey Meatball, Lemon Chicken, Lasagna Bolognese and Cavatappi Bolognese. All of the flavors are made with a minimum of 70% organic ingredients, use humanely raised meats – no antibiotics or hormones are ever administered- and have at least 13g of protein per serving. Target shoppers will begin seeing the Entrée Meals in the frozen aisle in February, retailing for $3.99.
Attendees at the upcoming Natural Products Expo West can get a first taste at the Good Food Made Simple booth, #5079 at the Anaheim Convention Center.
About Good Food Made Simple
Good Food Made Simple was created to make it easy to eat well. Good Food Made Simple recipes are chef-made at a New England restaurant using the very best ingredients available, including organic ingredients whenever possible. Good Food Made Simple recipes are frozen to lock-in freshness, with no preservatives, and make it possible to have the goodness of these deliciously clean, simple recipes for breakfast, lunch and dinner in just minutes. Good Food Made Simple started with the first meal of the day, introducing a 100% steel cut oatmeal bowl in the freezer in 2011. Today, Good Food Made Simple offers more than 44 SKUS of breakfast, lunch and dinner solutions. Good Food Made Simple products are found in the frozen food section of grocery and natural food stores nationwide. To learn more, visit www.GoodFoodMadeSimple.com and follow Good Food Made Simple on Instagram, Twitter and Facebook.