SAN FRANCISCO, Aug. 26, 2015 /PRNewswire/ — In a continuing effort to provide humanely raised eggs to all consumers at an affordable price, the happy egg co. announced today that its free range eggs have gained further distribution to more than 1100 Food Lion® stores down the East Coast from Delaware to Georgia including the retailers stronghold states of North Carolina, South Carolina and Virginia. Furthermore, the brand has also gained distribution in 150 TARGET® stores in Washington, California, Oregon and Idaho, bringing the number of states the eggs are now sold in to 30.
After recently announcing its nationwide distribution through Walmart®, the happy egg co. has rapidly grown since its launch in the United States in 2012 to more than 6,300 retail stores across the country.
“Our coast to coast expansion into Food Lion and Target stores is a true testament to the changing face of the egg industry. Consumers are demanding humanely produced animal products and retailers are responding and this latest expansion has brought us even closer to our mission of providing humanely produced eggs to all consumers at an affordable price” said Jenni Danby, Marketing Director at the happy egg co. “The happy egg co. leads the way in true free range egg production and it is incredibly exciting to see how consumer purchasing habits are changing so quickly, and to be at the forefront of such change.”
As the only free range egg to be certified by the American Humane Association, the happy egg co. hens roam freely on farms, equivalent in size to six football fields, with 21.8 sq. ft. of space per hen to exhibit her natural behaviors. The happy egg co. is now available nationwide and operates out of 13 farms in Missouri andArkansas.
For more information about the happy egg co., or to find a store near you, visit thehappyeggco.com.
About the happy egg co. The happy egg co. is proud to be a pioneer in Hendependence, allowing its hens can enjoy the freedom of outdoors every day. The happy egg co. hens spend their days under the sun, frolicking through acres of open space, socializing and just doing what hens do naturally. Hens at the happy egg co. enjoy the freedom to roam across more than eight acres of open pasture, and nutritional feed and care from expert family farmers under the direction of Andrew Joret, the International Egg Commission’s 2013 “International Egg Person of the Year.” The happy egg co. was the winner the Best New Egg in the 2014 Better Homes and Gardens Best New Product Awards.