POP! Gourmet Foods Introduces Original Sriracha Hot Chili Ketchup

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SEATTLE, June 23, 2015 /PRNewswire/ — Award-winning POP! Gourmet Foods, leaders in the snacking industry, today announced the launch of “The Original Sriracha Hot Chili Sauce Ketchup,” a new condiment that offers consumers the first authentic spicy ketchup alternative. POP! Gourmet Foods teamed with the original Huy Fong’s Sriracha and Red Gold Tomato Ketchup to create a blend that adds “POP!” to any dish.

Huy Fong’s Sriracha Hot Chili Sauce is the number one hot chili sauce brand in America. The new “Original Sriracha Hot Chili Sauce Ketchup” features sun-ripened red chili peppers, garlic and tomato ketchup. It’s gluten-free and comes in a 20 ounce inverted plastic recyclable squeeze bottle that features Huy Fong’siconic white rooster and green cap. The MSRP is $2.99.

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“It’s an honor to team with both Huy Fong’s Sriracha and Red Gold Tomato Ketchup to create one of the first authentically spicy ketchups on the market,” says David Israel, CEO of POP! Gourmet Foods.  “Through our other POP! products we know the huge demand for spicy snack foods. Combining ketchup and Sriracha is delicious, efficient and economical for the consumer.”

According to Israel, The Original Sriracha products are in such demand that the “The Original Sriracha Hot Chili Sauce Ketchup” was sold out before it was even produced.  The initial run was purchased by several national retailers. POP! Gourmet plans to also launch other “The Original Sriracha” products including mayonnaise, hummus, dry spice and croutons. These will be available at the end of June.

POP! Gourmet originally licensed Huy Fong’s Sriracha Hot Chili Sauce to create its best-selling POP! The Original Sriracha Hot Chili Sauce Popcorn and later the POP! The Original Sriracha Hot Chili Sauce Potato Chips.

The Original Sriracha Hot Chili Sauce Ketchup is ideal for burgers, hotdogs, fries, appetizers and more. The spicy ketchup is also perfect for combining with other ingredients such as ranch dressing to create a personal signature sauce.

Ideal for all food venues, the companies plan to launch nine gram portion control packets for use by quick service restaurants and for take-out.

For more information, please visit www.RoosterKetchup.com or www.POPGourmet.com

ABOUT POP! GOURMET FOODS
Founded in 2011, award-winning POP! Gourmet Foods was recently named the 2015 Snack Food & Wholesale Bakery Snack Producer of the Year. POP! Gourmet Foods offers products that include POP! Gourmet Popcorn, POP! Gourmet Potato Chips and a growing The Original Sriracha line of snacks and condiments. For more information please visit www.POPGourmet.com.