Lynnae’s Gourmet Pickles Launches Re-branding Initiative

by Project NOSH Staff

11988763_951793048176847_7326370578825165977_nTACOMA, WASHINGTON (PRWEB) SEPTEMBER 01, 2015 — Family owned and operated gourmet pickle company, Lynnae’s Gourmet Pickles today announced the launch of its re-branding campaign. Under the leadership of President, Aly Cullinane, the company is renaming its line of gourmet pickles to Mrs. Pickles, symbolizing the brand’s commitment to its rich family history and tradition.

Since its debut in 2011 by Founder Lynnae Schneller, the company has quickly grown and can now be found in over 3,000 grocery and specialty stores nationwide including Sprouts, Kroger and Costco Northwest. While the name will change, the product offerings, logo and overall brand aesthetic will remain the same. Products with the new labeling will launch in-store starting mid-September. With Mrs. Pickles being an original flavor within the product line, the name was chosen as a way to pay homage to Lynnae’s Great Grandma Toots, who was the initial Mrs. Pickles in the family and inspiration behind the company.

 

“We take pride in creating delicious pickles that are made with the utmost care and quality,” said Aly Cullinane, President of Lynnae’s Gourmet Pickles. “Lynnae and I have worked hard to create a brand that is both meaningful and wholesome. Now that she has passed the torch on to me, it is my mission to continue to provide premium quality pickles with the same focus on family traditions that everyone has grown to love throughout the years.”

The re-branding initiative is representative of the continued growth and evolution of the company. To fully align with this initiative, the website and all social pages for the brand will also be redirected to the new handles starting September 1st. For more information please visit http://www.lynnaesgourmetpickles.com. New website social handles (as of September 1st) are as follows: Website: http://www.mrs-pickles.com and http://www.mrspicklesgourmet.com, Facebook: https://www.facebook.com/mrspicklesgourmet

About Lynnae’s Gourmet Pickles/Mrs. Pickles Gourmet: Founded in 2011 and headquartered in Tacoma, Washington, Mrs. Pickles Gourmet is a family owned and operated business specializing in all-natural and hand-packed gourmet pickles. Great Grandma Toots’ original recipe has been handed down to the women in the family for generations. Even the company’s CEO, Aly Cullinane, had to wait 7 years until she married into the family before learning the recipe. What was once a family tradition has grown into a successful commercial business. The flavors available include: Original – a sweet and sour dill, Hot Mama – a sweet and sour dill with a kick of jalapeño. Both flavors available in chips & spears, 16 oz. jar.