Project NOSH
Summer 2017

June 12, 2017
New York, NY
Save $100 - Early Registration Ends April 21

Project NOSH Pitch Slam: Your Brand Center Stage

This is your brand's chance to make a lasting impression in 4 minutes. Present your brand on the Project NOSH Summer 2017 stage and get noticed within the healthy food industry. Presented by ADM, the Pitch Slam is an opportunity to pitch your healthy packaged food brand to the Project NOSH audience (brand owners, investors, consultants, retailers, suppliers, etc.), livestream audience, and our veteran judges (to be announced at a later date).

The Prize...

Besides the distinction, valuable exposure, and actionable feedback from the audience and judges, the winner will be awarded a cash price of $5,000. In addition, the winning brand will be given the opportunity to receive pro-bono services via ADM's food business incubation program.

Apply to Pitch!

Deadline to Apply: May 19, 2017

Past Judges

  • Deb Hannah

    Director, Retail Brand Partnerships, Starbucks

    Deb Hannah

    Director, Retail Brand Partnerships, Starbucks

    Deb joined Starbucks 5 years ago, and for the past year has led the Retail Brand Partnerships team. She and her team run the snack category across North America and have the enviable task of finding new food brands for Starbucks stores that customers can feel good about—ones made with simple, pure ingredients and crafted with love and care. Prior to working with food entrepreneurs to build a snack business for Starbucks stores, Deb spent 12 years in traditional consumer packaged goods. At Starbucks she created the shopper marketing and shopper insights function from the ground up, and managed various coffee brands for the FDMC channel including Starbucks packaged coffee, Seattle’s Best, and VIA Instant coffee. At Kimberly-Clark she worked in various brand management and innovation roles. There she managed the creation of multi-brand marketing programs and the brand and shopper marketing efforts for the U by Kotex® launch, which won numerous awards including an IRI product Pacesetter, a Silver Effie for Shopper Marketing, and a Gold Hub Prize. Prior to Kimberly-Clark, Deb worked as a consultant with several leading retailers for Kurt Salmon. Deb has an undergraduate degree from Texas A&M and an MBA from Goizueta Business School at Emory University.

  • Brendan Synnott

    Founder, Revelry Brands & Bear Naked

    Brendan Synnott

    Founder, Revelry Brands & Bear Naked

    Brendan Synnott is the Founder of Revelry Brands and Chief Executive Officer (CEO) of PACT | ORGANIC, makers of super soft organic cotton apparel. Synnott is leading his team to change the apparel industry for good. Synnott has built multiple lifestyle brands from scratch. His work has produced a unique signature across product categories that align with the millennial generation’s evolved relationship with consumption. In 2002, at the age of 23, Synnott co-founded the healthy snack company, Bear Naked that was later acquired by Kellogg. In 2009, he founded Revelry Brands as a vehicle to provide strategy, people and capital to new ventures including co-founding EVOL Foods. Currently, Revelry holdings include the pet care brand I and Love and You, candy brand Little Secrets as well as apparel brand PACT | ORGANIC. With a degree in economics from Vanderbilt University, Synnott has levied his strengths to not only follow his passions, but tap into his competitive and energetic nature, which has included a role with the talent department at Saturday Night Live and a stint as a cast member on CBS’s Survivor.

  • Josh Goldin

    Co-Founder, Alliance Consumer Growth

    Josh Goldin

    Co-Founder, Alliance Consumer Growth

    Josh Goldin is Co-Founder and Managing Partner of Alliance Consumer Growth (“ACG”), a growth equity fund which invests exclusively in high-growth, emerging consumer brands. An experienced investor and business builder, Josh has provided financing and advised entrepreneurs building game-changing consumer companies. He currently serves as either a board member or board observer of Shake Shack, BabyGanics, Kriser’s Pets and Lessing’s Hospitality. Prior to co-founding ACG, Josh led The Lessing Companies, a consumer-focused private investment group. Josh holds an MBA from Harvard Business School and a BA from Wesleyan.

  • Dena Strehlow

    Technical Director, ADM

Past Participants

Past Pitch Slam Presentations

View More Presentations


The Pitch Slam will take place during the Project NOSH Summer 2017 conference on Monday June 12, time TBD. The chosen Finalists will present their business plans on-stage to the conference audience, livestream viewers, and judging panel, which features key industry veterans, investors, and retail and distribution gatekeepers (to be announced in the coming weeks). Each presentation will be 4 minutes long, followed by direct Q&A with the judges, who will select a winner announced at the end of the conference.

Selection Process

Over 50 online applications are expected to be submitted; only a handful will then be offered the opportunity to present live on stage in the finals. Project NOSH staff members will select Finalists based on the strength of their applications. Finalists will not be selected on a first-come, first-served basis. Decisions by the selection committee are final. The application deadline is Friday, May 19.

Applicant Criteria

Companies must meet the following criteria to be considered:

  • Brand revenue of $2 million or less.
  • Company funding of $1 million or less.
  • Company must be in good legal and financial standing (e.g. not in bankruptcy protection).
  • Company must be based in the US or Canada with the US as it's primary target market.
  • Brand must be a natural, sustainable or better-for-you product, crafted with consideration of it's ingredients and their impact.
  • Brand must be a consumer packaged good currently available for consumer purchase.
  • Brand must be aimed at consumer market, not restaurant or foodservice.
  • Presenting Finalist(s) must be registered to attend Project NOSH Summer 2017


Get Noticed! Pitch Your Healthy Food Brand

Apply to Pitch

Deadline to Apply: May 19, 2017

Questions about the Pitch Slam? Let us know!