Project NOSH LA 2015

Nov 5, 2015
Los Angeles, CA
Exploring Strategy in the Natural, Organic, Sustainable and Healthy Packaged Foods Industry
You are viewing a past event. Early registration is open for NOSH Live 2017 Conferences.

Agenda

All times in PST, last updated October 19, 2015

  • 7:30 AM
    -
    8:30 AM
    Registration, Breakfast and Networking
  • 8:30 AM
    -
    8:45 AM

    Welcome to the NOSH Community

    John Craven, Jeffrey Klineman & Carol Ortenberg, Project NOSH

     Watch Video

  • 8:45 AM
    -
    9:15 AM

    State of the Market: What's Enabling - and Limiting - Emerging Brand Growth, featuring:

    • Mary Ellen Lynch, Director of Consumer Insights/Strategic Partnerships, SPINS
    • Shane Emmett, CEO, Health Warrior
    • Janica Lane, Managing Director, Piper Jaffray
    • Subriana Pierce, Managing Partner, Navigator Sales & Marketing and Advisor, Metabrand

     Watch Video

  • 9:15 AM
    -
    9:40 AM

    Keynote 1: The Entrepreneur as a Rock Star

    • David Baram, Managing Director, VMG Partners

     Watch Video

  • 9:40 AM
    -
    10:00 AM

    Building Brands that Stick at Retail

    • Eric Stover, Former VP of Non Perishables Sales & Merchandising, Sprouts Farmers Markets

     Watch Video

  • 10:00 AM
    -
    10:30 AM

    Networking Break

  • 10:30 AM
    -
    10:55 AM

    Keynote 2: Transparency and the Consumer Relationship

    • Paddy Spence, CEO, Zevia

     Watch Video

  • 10:55 AM
    -
    11:20 AM

    Sales: Selling the Category, Not the Brand

    • T.J. McIntyre, Former EVP/GM Natural Segment, Boulder Brands

     Watch Video

  • 11:20 AM
    -
    11:45 AM

    New Retail Platforms: Inside Thrive Market and Snack Nation

    • Jeremiah McElwee, VP Purchasing and Marketing, Thrive Market

    • Sean Kelly, CEO, Snack Nation/HUMAN

     Watch Video

  • 11:45 AM
    -
    12:10 PM

    Leadership: Principles and Hacks: The Entrepreneurial Survival

    • Caue Suplicy, CEO, Barnana

     Watch Video

  • 12:10 PM
    -
    1:30 PM
    Lunch and Networking
  • 1:30 PM
    -
    2:00 PM

    Private Equity Sampler: The Meaning of Value-Added

    • Dayton Miller, Partner, Boulder Food Group

    • Josh Goldin, Co-Founder, Alliance Consumer Growth

    • Eric Schnell, Managing Partner, MetaBrand Capital

     Watch Video

  • 2:00 PM
    -
    2:45 PM

    The Money Comes In: Aligning Your Company for Next-Stage Growth

    • Layered Sales Strategies: Bob Burke, Founder, Natural Products Consulting Group
    • Scaling Production: Jeff Grogg, Managing Director, JPG Resources
    • Marketing Beyond Sampling: Greg Fleishman, CEO, Purely Righteous Brands
    • Financial Alignment and Communication: Brad Barnhorn, Consumer Products Investor and Board Member

     Watch Video

  • 2:45 PM
    -
    3:15 PM
    Networking Break
  • 3:15 PM
    -
    Special Unit: Strategics - from Brand Incubator to Brand Acquirer
  • 3:15 PM
    -
    3:25 PM

    Strategic Thoughts on Incubation

    • John Haugen, VP/General Manager, 301 INC/General Mills

     Watch Video

  • 3:25 PM
    -
    3:35 PM

    Getting Ready: What Entrepreneurs Leave Behind

    • Paul Nardone, CEO, PopCorners

     Watch Video

  • 3:35 PM
    -
    3:45 PM

    Dealing With Strategics: Do's and Don'ts

    • Michael Sands, Executive VP of Snacks, B&G Foods

     Watch Video

  • 3:45 PM
    -
    4:05 PM

    Strategic Discussion Panel

    • Paul Nardone, CEO, PopCorners

    • Michael Sands, Executive VP of Snacks, B&G Foods

    • John Haugen, VP/General Manager, 301 INC/General Mills

     Watch Video

  • 4:05 PM
    -
    4:25 PM

    Mapping the Future: How Trends Affect Product Choices

    • Tracy Miedema, VP Innovation, Presence Marketing

     Watch Video

  • 4:25 PM
    -
    4:45 PM

    Closing Address: From Little Brand to Big -- Why We Can All Reach the Moon

    • Sarah Palisi Chapin, CEO, Hail Merry

     Watch Video

  • 7:30 PM
    -
    10:00 PM
    Project NOSH Afterparty, powered by BevForce | FoodForce, Snack Nation & Alliance Consumer Growth