NOSH LIVE PITCH SLAM: YOUR BRAND CENTER STAGE
The challenge? Create a lasting impression in 4 minutes. Present your brand on the NOSH Live stage and get noticed within the healthy food industry.
Emerging natural food brands competing for the crown. Respected industry veterans (investors, brand owners, retailers, and consultants) judging the finalists. Engaged conference attendees and livestream viewers.
An industry awareness advertising package valued at $10,000. Actionable advice from expert judges. Priceless exposure.
Accelerate Growth with Industry Awareness and Connections
NOSH Live Pitch Slam puts your brand in the spotlight. Craft your perfect pitch and present on the main stage to the audience, our panel of expert judges from brands, retail, investment, consulting and design and to our international livestream audience. Brands that pitch gain a certain celebrity status among attendees during the show, making conversations with experts, investors and partners happen naturally.
After your brand pitches, our judges will provide instant feedback on market opportunity, packaging, viability and the pitch. The winner will receive the title of Pitch Slam Champion, an interview on the livestream and an awareness package valued at $10,000.
Prioritize Attending, This is a Commitment
While there are no costs associated with applying, Pitch Slam participants must be registered attendees for the conference. Only 5 brands are pitching, but more than 100 brands will be attending. Our editorial and marketing teams will be meeting with as many brands as possible at the event as well. We want to share your stories with our audience, the Pitch Slam is just one of the many ways to get there!
Pitching creates opportunities to have conversations with experts who can help answer your questions and partners who can help grow the business, but you can also find these opportunities through savvy networking at NOSH Live. The main stage and bootcamp content are focused on actionable insights in topics like growth, capitalizing your company, production and marketing.
If you pitch, your time is not always your own. We start by asking you to make a short, smart-phone quality video to show us who you are. There are presentation guidelines and deadlines. You will need to prepare ahead of your pitch and then receive instant feedback -- both positive and critical -- from the judges and the audience.
That said, no matter how well your pitch is received, most of the judges are available for feedback after and many are happy to maintain a relationship with participants. Pitching might mean you miss some valuable on-stage insights or a great conversation. There are trade-offs that will make the experience different than attending without pitching. It is worth the time and effort, but there is a lot of time and effort necessary to craft the winning pitch.
Previous Contestants Who Made the Commitment to Pitch
CEO & Co-Founder, Coolhaus
Natasha Case founded Coolhaus in 2009 with Freya Estreller after she was working in architecture at Walt Disney Imagineering. They launched their architecturally-inspired, unique ice cream sandwich company from their barely driveable postal van at the Coachella Music Festival to an audience of 100,000. They built a loyal following over the festival weekend and returned to LA to an abundance of viral press, a rapidly building social media following, and an eager foodie audience. Since then, Natasha has been named a Forbes 30 under 30 Food & Beverage, Zagat 30 Under 30, Linked in 10 under 35 for Food & Leisure, as well as being featured in many national publications and radio like Cosmo, Dwell, and NPR, and TV shows including Food Network’s Chopped, Barefoot Contessa, Unique Sweets, Good Morning America, King of Cones, Andy Cohen Live and many more. The company has become one of the leading innovative small dessert businesses, growing significantly to include 4 trucks and 2 storefronts in LA, 2 trucks and one cart in NYC, and 4 trucks in Dallas, Texas. Moreover, consumers can now find Coolhaus’ pre-packaged ice cream sandwiches, hand-dipped bars, and hand-packed pints in 6,000+ gourmet grocery stores nationally, including Whole Foods and Gelson's, and larger retailers like Meijer and Safeway, and now internationally in Asia and the Middle East.
Founding Partner, VMG Partners
Founder, Sonoma Brands
Jon founded Sonoma Brands in January 2016 to invest in high-growth, emerging consumer brands and selectively incubate new concepts. Through Sonoma Brands, Jon intends to build a leading growth equity fund exclusively focused on the CPG space. As a successful entrepreneur with experience in building multiple brands, Jon understands a founder’s need to look beyond capital and select a partner with value-add capabilities around sales, marketing, supply chain operations, and R&D. Jon oversees current and prospective portfolio investments and leads the firm’s investment and operation teams. Jon began his career steering the sales & marketing for Viansa, his family’s winery, and eventually leading the business as President, becoming one of the most successful destination wineries in the Napa and Sonoma valleys. After helping drive the M&A process leading up to Viansa’s sale, Jon served as Managing Director of wine.com, assisting in the turnaround toward its first profitable quarter. As an avid runner training for the New York City Marathon in 2009, Jon realized the opportunity to turn jerky, a commonly used training food, into something truly special. Influenced by his wine background, Jon founded KRAVE Pure Foods (“KRAVE”) to create a differentiated jerky brand with culinary-inspired flavor profiles and all-natural ingredients. As the Founder and CEO of KRAVE, Jon led one of the most disruptive, fastest growing CPG brands in the industry, culminating in the company’s acquisition by The Hershey Company in 2015.
Director, Retail Brand Partnerships, Starbucks
Deb joined Starbucks 5 years ago, and for the past year has led the Retail Brand Partnerships team. She and her team run the snack category across North America and have the enviable task of finding new food brands for Starbucks stores that customers can feel good about—ones made with simple, pure ingredients and crafted with love and care. Prior to working with food entrepreneurs to build a snack business for Starbucks stores, Deb spent 12 years in traditional consumer packaged goods. At Starbucks she created the shopper marketing and shopper insights function from the ground up, and managed various coffee brands for the FDMC channel including Starbucks packaged coffee, Seattle’s Best, and VIA Instant coffee. At Kimberly-Clark she worked in various brand management and innovation roles. There she managed the creation of multi-brand marketing programs and the brand and shopper marketing efforts for the U by Kotex® launch, which won numerous awards including an IRI product Pacesetter, a Silver Effie for Shopper Marketing, and a Gold Hub Prize. Prior to Kimberly-Clark, Deb worked as a consultant with several leading retailers for Kurt Salmon. Deb has an undergraduate degree from Texas A&M and an MBA from Goizueta Business School at Emory University.
Founder/Co-CEO, Halen Brands
Jason Cohen, Founder/Co-CEO, co-founded Mamma Says, Inc. in 1999, a food manufacturing company that produced biscotti. He grew the business from concept to gaining distribution at retail giants such as Costco, BJ’s and Trader Joe’s. In a few years, the company was able to establish a national brand where sales volume doubled year-over- year. In 2005, the business was sold to NONNIS Inc., a portfolio brand of Windpoint Partners for 4x revenue. In 2005, Jason co-founded World Gourmet Marketing, creating better-for- you snacks under the flagship brand Sensible Portions, which included all-natural, low-calorie snacks such as Veggie Straws, Pita Bites and Multi Grain Crisps. Again, his strategic plan was to sell into large format retailers such as Costco first. He then moved on to vendors such as BJ’s, Wal-Mart, Sam’s, ShopRite, Safeway, SuperValu, etc. Under his management, the company achieved double-digit growth and became one of the fastest rising snack food industry purveyors. The company went from $4MM in sales in 2005 to just under $100MM in 2009. In 2010, World Gourmet (and the Sensible Portions brand) sold for $110MM to The Hain Celestial Group, one of the leading providers of organic and natural foods. While at Hain Celestial, Jason served as President of Club and Snack Division, and was responsible for executing the sales strategy for brands such as Terra, Garden of Eatin’ and Sensible Portions. In 2011, Jason founded Rickland Orchards, the first shelf stable Greek yogurt brand. In October 2013, after sales soared to $50 million in just 18 months, the company was sold for $57.5 million to B&G Foods, a public company. In 2013, Jason partnered with the founders of SkinnyPop. SkinnyPop successfully went public in 2015 for 1.4 billion in shareholder value. In 2014, Jason received the Ernst & Young Entrepreneur of the Year Award in the Excellence in Emerging category in the New Jersey region. In January 2015, Jason co-founded Halen Brands, Inc., which quickly funded Chef’s Cut Real Jerky in March 2015. Halen Brands then purchased Rex’s Outrageous Road Crew Crunch in September 2015 and most recently partnered with Core Hydration in June 2016. Jason has also invested, raised capital, and previously or currently holds Board Member positions for various companies, mostly in the consumer products space including : Dippin’ Chips and Mrs. Thinster’s, Voli Vodka, Pearl Media, and two apparel companies - Trukfit and Asphalt Yacht Club.
Founder, Revelry Brands & Bear Naked
Brendan Synnott is the Founder of Revelry Brands and Chief Executive Officer (CEO) of PACT | ORGANIC, makers of super soft organic cotton apparel. Synnott is leading his team to change the apparel industry for good. Synnott has built multiple lifestyle brands from scratch. His work has produced a unique signature across product categories that align with the millennial generation’s evolved relationship with consumption. In 2002, at the age of 23, Synnott co-founded the healthy snack company, Bear Naked that was later acquired by Kellogg. In 2009, he founded Revelry Brands as a vehicle to provide strategy, people and capital to new ventures including co-founding EVOL Foods. Currently, Revelry holdings include the pet care brand I and Love and You, candy brand Little Secrets as well as apparel brand PACT | ORGANIC. With a degree in economics from Vanderbilt University, Synnott has levied his strengths to not only follow his passions, but tap into his competitive and energetic nature, which has included a role with the talent department at Saturday Night Live and a stint as a cast member on CBS’s Survivor.
COO & Co-Founder, Foodstirs
Greg has created and grown some of the world's largest and most successful brands during his 20- year career - launching 1,500+ items across 17 food and beverage categories into 12 countries - focusing primarily on the “green space.” A seasoned veteran with deep knowledge of the natural & organic products industry, Fleishman plays an integral role as COO and co-founder of Foodstirs Modern Baking where he oversees corporate strategy, sales, marketing and operations. Prior to joining Foodstirs, Fleishman co-founded Modern Alkeme Japanese Supertonics along with Real Housewife of NYC, Jules Wainstein and industry leader Larry Praeger. He currently serves as Co-founder of Purely Righteous Brands (PRB), a boutique advisory firm dedicated to fostering the growth of green space companies some of whom include Bonafide Provisions, Once Upon a Farm, Hail Merry, REBBL, Chameleon Cold-Brew, and GT’s Kombucha. Under PRB, Fleishman has served as chief marketing & strategy officer for Suja, the #1 cold-pressured fresh juice brand in the US where he led business strategy, marketing, innovation, and retail customer development. Prior to that, he served as chief marketing officer at Sambazon, the maker of fresh amazon superfood-based beverages. As CMO, Fleishman led marketing, strategy, innovation and business development for Coca-Cola's FUZE & Energy portfolio. He also worked for more than 14 years as an executive marketer at Kashi/Bear Naked and Kelloggs. In 2016, Fleishman was named to Forbes List of Top Consumer Catalysts. He currently serves on the Board of Directors for Demeter Biodynamic, Nuun, Modern Alkeme, 4 th & Heart, and Foodstirs.
Brand Manager, Food Marketing, ADM
Apply to Pitch
If you want to pitch, fill out the form below. A member of the Project NOSH team will respond promptly with deadlines, deliverables, answers to your questions and/or access to the Pitch Slam 5 application. The deadline to apply is November 9th.