Launching Your PR Campaign
- Run Time
- 7 minutes 10 seconds
- Last Updated
Table of Contents
- What kinds of research should you be doing before launching a PR campaign?
- What factors do you look at in a brand when designing their campaign?
- Who needs to know about your story and what are the prime avenues to target?
- How long can a campaign take before you start seeing results?
- Are bloggers more receptive to newer brands than traditional media?