Ithaca
Overview
It’s simple. We don’t compromise on fresh ingredients. When we say lemons, we mean real lemons. When we say fresh, we mean no preservatives. We even created a special cold process to maintain the true flavors of our real food ingredients. Trust us, it’s worth it. You can taste the difference. Since we debuted our original lemon garlic hummus at the Ithaca Farmers Market back in 2013, our mission has been to introduce America to its new favorite brand of hummus. Nice to finally meet you.
Hummus
Salsa
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Ithaca Hummus Appoints Alyssa Bonanno as Chief Marketing Officer
Ithaca Hummus, a leader in fresh, clean-ingredient dips, announced the addition of marketing veteran and Better Half co-founder Alyssa Bonanno as Chief Marketing Officer. Bonanno is an accomplished entrepreneur and marketer, bringing extensive experience working with fast-growing, innovative consumer products companies.
Ithaca Hummus Announces Plan to Update Its Hummus and Salsa Packaging
Ithaca Hummus, the crave-worthy hummus brand known for its fresh ingredients and bold flavors, announced its plan to update its Hummus and Salsa packaging to better serve both consumers and retailers.
NOSH Podcast: What Will It Take To Raise The Stakes For National Distribution?
On this week’s show the team discusses mayo preferences in dating, an olive oil brand controversy and Whole Foods’ new regional map. Then, Ithaca Hummus chats about how they strategized growing from regional to national distribution.
Ithaca Hummus Expands Into Salsa, Plans To Uphold Chickpea-laden Identity For Now
While hummus is an inherent part of the brand’s identity, Ithaca Hummus founder and CEO Chris Kirby doesn’t believe its first line extension – Fire Roasted Salsa – will be the source of too much consumer confusion.
Expo East 2022: Quinn Snacks Sees Leadership Shakeup; Certifications Go Beyond Carbon To Quantify A Range Of Footprints
CPG executive Sarah Bird has been appointed interim CEO of Quinn Snacks. The leadership shakeup happened soon after Bird joined the gluten-free snack company as CMO in July.
Distribution Roundup: Outer Aisle Hits More Shelves; Hooray Foods Debuts in Whole Foods
In the latest distribution news, Outer Aisle adds 2,200 new doors, Hooray Foods debuts its plant-based bacon in Whole Foods, Ithaca Hummus brings four flavors to Sprouts nationwide and Catalina Crunch launches new flavors of its keto-friendly cereal in retail.
Distribution Roundup: IWON Enters 4 Grocers, Ithaca Hummus Grows Distribution
In the latest distribution news, IWON Organics enters four national retailers, Ithaca Hummus grows its store count and Daring Foods debuts at Sprouts.
Taste Radio Insider: The Profitable Way To Build a Disruptive Brand
Chris Kirby, founder/president of Ithaca Craft Hummus, spoke about how he identified white space in the hummus category and what he learned during four years of operating his own production facility. He also urged entrepreneurs to be thoughtful about their retail relationships and deliberate about expenses, and discussed why he hires people that are highly self-sufficient.
Ithaca Hummus Appoints Sabra Veteran as National VP of Sales
Ithaca Hummus, America’s fastest growing hummus brand, has appointed Sabra Dipping Company veteran, Pete Loizzo, as its new VP of sales. This appointment is a key component of Ithaca’s overall growth strategy and will help to solidify the brand’s position as the premium offering in the hummus category.
No retailers or e-commerce options have been specified for this brand