Posts by Ben Lee

NOSH Voices: Sale of RXBAR Highlights What Investors Are Missing

NOSH Voices: Sale of RXBAR Highlights What Investors Are Missing

by Ben Lee,

Friday, it was announced that protein bar brand RXBAR is being acquired by Kellogg for a staggering $600 million. In this NOSH Voices, Ben Lee, Managing Director of Funds at CircleUp, examines what led to RXBAR’s success.

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04/25: Community Call: VMG - Fund Update and Brand Readiness in the Current Climate 05/08: Elevator Talk - Beverage Brands 05/22: Elevator Talk - Food Brands 12/05: Nosh Live Winter 2024
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04/25: Community Call: VMG - Fund Update and Brand Readiness in the Current Climate
View the Community Call Calendar