Sunshine Beverages - Field Sales Representative

Job Title: Field Sales Representative
Company: Sunshine Beverages
Location: Raleigh, NC
Industry Sectors: Beverage - Non Alcoholic
Date Posted: 11/15/2016

Sunshine Beverages is a young, growing company based in Winston-Salem. Our company is looking for a new teammate who loves working in a fast-paced environment. At Sunshine, a Field Sales Representative  (FSR) is directly responsible for opening new accounts, servicing existing independent accounts, and working with distribution partners to meet the day-to-day needs of existing food service and retail chain customers. FSRs are responsible for building and maintaining professional relationships with key distribution personnel and retail accounts (both on & off premise) in order to grow sales and increase brand presence. We are looking for an experienced FSR who is self-motivated, loves working with others and wants a challenge. An ideal candidate has the ability to quickly adapt their selling skills to the Sunshine brand and has the know-how to get products placed on store shelves and on premise.

Job Specific Responsibilities and Duties:

  • Works alongside Sales Director and Brand Owner to establish and execute sales strategies.
  • Works directly with distribution sales reps, taking part in route rides, sampling events, sales meetings and trade shows.
  • Actively pursues new business in the market on the street level. Making relationships, calling customers, and following up regularly.
  • Works to fulfill the needs of existing customers, communicating with accounts weekly via phone or in person.
  • Achieves short and long-term sales goals and strategies for market.
  • Submits regular updates to direct supervisor. Responsible for daily and weekly sales reporting to optimize sales team’s effectiveness.
  • Maintains accurate records of distributor files, retail distribution and competitive pricing.
  • Responsible for positioning of product and point of sales materials.
  • Continually visits accounts to ensure the brand is achieving KPI goals as determined for each account; work with Sales Director to adjust account strategy as needed.
  • Notify Sales Director and distributor partners of any issues with accounts and steps taken to resolve those issues.
  • Leverage tastings and events in key accounts to drive consumer awareness of Sunshine.
  • Capture images that can be used to promote the brand on social channels.


  • This person will have prior connections and/or contacts within the RDU market.
  • Minimum 2-years total experience with Beverage Sales preferred, but open to any sales experience.
  • College degree not necessary but preferred.
  • Ideal candidate will be based in Raleigh or the surrounding area.
  • Highly motivated individual who wants to succeed.
  • Grocery and convenience store relationships desired.
  • Comfortable with daily travel in and around the RDU area and owns a car. Valid driver's license, registered and insured vehicle, and ability to drive to and from accounts continuously.
  • Ability to lift and carry up to 50 lbs.
  • Ability to climb, kneel, and stoop to arrange and display point of sale frequently.
  • Professional demeanor.
  • Strong written, verbal and public speaking skills.
  • 100% focus on selling products and/or upgrading number of product lines in retail accounts (bars/restaurants, liquor/grocery stores/convenient stores)
  • Basic computer and invoicing skills


  • Part- and Full-time positions available
  • Mileage and business expense reimbursement
  • Opportunity for increased responsibilities and career growth